The Northstar Group, Inc. (New York)

The Northstar Group, Inc. is a large advisory firm based in New York. It manages $414.01 million of regulatory assets for 485 client accounts. It has been registered with the SEC as an adviser since 2013 and has operated in the jurisdictions of California, Connecticut, Florida, and 5 other states.

The Northstar Group provides financial planning services, portfolio management for individuals and small businesses, and pension consulting services. It prepares financial plans for less than 10 clients. On top of advisory services, the firm doesn't engage in other business activities.

The Northstar Group: assets under management

The assets under management (AUM) of The Northstar Group, Inc. is $414.01 million, all of which is managed in discretionary accounts. The firm's AUM has grown by 64% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.

The firm manages $414.01 million in discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $853.64 thousand each.

The Northstar Group has custody of $42.6 million in cash and securities for 35 clients in total but doesn’t act as a qualified custodian.

Investments

The firm invests in exchange traded securities the most. They account for 50% of the total AUM. The second-largest asset type is investment and business development companies, which make up 37% of the firm’s portfolio. Investments in cash and cash equivalents form 5% of the total invested assets.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay The Northstar Group, Inc. for their services and products based on a percentage of assets under management, hourly charges, and fixed fees. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients The Northstar Group serves?

The firm provides services to individuals, charitable organizations, high net worth individuals, corporations or other businesses, and pension and profit sharing plans. The largest group of clients of The Northstar Group is high net worth individuals with 150 clients and $387.82 million of assets under management. Among the 9 most similar advisory firms, The Northstar Group has the highest percentage of high net worth individuals out of all clients.

The amount of regulatory assets under management is $414.01 million for 195 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. None of the firm’s clients are foreign persons or businesses.

The Northstar Group doesn't advise any private funds.

Careers at The Northstar Group, Inc.

The company employs 5 people that are either part- or full-time employees. 100 percent of the employees work as investment advisers or researchers. 4 employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm doesn’t compensate employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Direct owners and executive officers

Name	Entity	Date acquired	Ownership	Employer ID
Henry Charles Asher	President and chief compliance officer	1 Apr 1986	75% - 100%	717297
Linda Leigh Ray	Vice president	1 Oct 1995	Other	711950

Based in New York

The principal office where The Northstar Group, Inc. performs its advisory services is located at 405 Lexington Ave, New York, NY 10174, which is also the mailing address of the firm. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 212-883-9595 or by fax 212-697-3835. The normal business hours are 9am to 5pm on Monday - Friday.