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Gentry Asset Advisory LLC (Scottsdale)


Gentry Asset Advisory LLC is a large advisory firm based in Scottsdale. It manages $231.16 million of regulatory assets for 1,379 client accounts. It has been registered with the SEC as an adviser since 2010 and has operated in the jurisdictions of Arizona, California, Colorado, and 6 other states.




Gentry Asset Advisory provides financial planning services, portfolio management for individuals and small businesses, and selection of other advisers. It prepares financial plans for less than 10 clients. On top of advisory services, the firm doesn't engage in other business activities.

Gentry Asset Advisory: assets under management

The assets under management (AUM) of Gentry Asset Advisory LLC is $231.16 million. The firm's AUM has grown by 705% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.


The firm manages $139.86 million in discretionary accounts and $91.3 million in non-discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $151.53 thousand each. Non-discretionary accounts, where clients actively manage their portfolios, generally hold around $200.23 thousand.
Gentry Asset Advisory has custody of $300 thousand in cash and securities for 2 clients in total but doesn’t act as a qualified custodian.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Gentry Asset Advisory LLC for their services and products based on a percentage of assets under management, hourly charges, and fixed fees. Hourly charges are usually charged for consulting work and special projects. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

Indirect Owners

The SEC currently registers 4 indirect owners.

Name Entity Date acquired Ownership Employer ID
William Spiro Mentis Managing member 1 Feb 2010 25% - 50% 1982198
Aaron Paul Brodt Managing member 1 Feb 2010 25% - 50% 5017914
Christopher John Bowman Managing member 1 Feb 2010 25% - 50% 2187173
Aaron Paul Brodt Managing member 1 Mar 2010 25% - 50% 5017914

Based in Scottsdale

The principal office where Gentry Asset Advisory LLC performs its advisory services is located at 7154 E. Stetson Drive, Suite 210, Scottsdale, AZ 85251, which is also the mailing address of the firm. An additional office of the firm is in Draper, UT. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 602-732-4745 or by fax (480) 503-8006. The normal business hours are 8:30 a.m. - 5:30 p.m. on Monday - Friday.


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