Formula Folio Investments, LLC (Grand Rapids)

Name: Formula Folio Investments, LLC
Address: 89 Ionia Ave Nw, Grand Rapids, MI, 49503
Telephone: 616-667-2150

Formula Folio Investments, LLC is a large advisory firm based in Grand Rapids. It manages $3.2 billion of regulatory assets for 25,307 client accounts. It has been registered with the SEC as an adviser since 2011 and has operated in the jurisdictions of Alabama, Alaska, Arizona, and 48 other states.

Formula Folio Investments provides financial planning services, portfolio management for individuals and small businesses, portfolio management for investment companies, portfolio management for businesses and institutional clients, selection of other advisers, market timing services, and educational seminars and workshops. It prepares financial plans for approximately 1,500 clients. On top of advisory services, the firm doesn't engage in other business activities.

Formula Folio Investments: assets under management

The assets under management (AUM) of Formula Folio Investments, LLC is $3.2 billion. The firm's AUM has grown by 2999% since the beginning of its operation, and $9.19 million of the total AUM is attributable to clients outside of the United States.

The firm manages $2.99 billion in discretionary accounts and $213.88 million in non-discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $131.65 thousand each. Non-discretionary accounts, where clients actively manage their portfolios, generally hold around $81.91 thousand.

Formula Folio Investments has custody of $155.37 million in cash and securities for 1,528 clients in total but doesn’t act as a qualified custodian.

Investments

The firm invests in exchange traded securities the most. They account for 94% of the total AUM. The second-largest asset type is cash and cash equivalents, which make up 4% of the firm’s portfolio. Investments in state and local bonds form 1% of the total invested assets.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Formula Folio Investments, LLC for their services and products based on a percentage of assets under management and subscription fees. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Jason Robert Wenk serves?

The firm provides services to individuals, investment companies, charitable organizations, other investment advisers, high net worth individuals, and corporations or other businesses. The largest group of clients of Jason Robert Wenk is individuals with 18,845 clients and $2.41 billion of assets under management. Among the 9 most similar advisory firms, Formula Folio Investments has the highest percentage of individuals out of all clients.

The amount of regulatory assets under management is $3.2 billion for 19,130 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. None of the firm’s clients are foreign persons or businesses.

Formula Folio Investments doesn't advise any private funds.

Careers at Formula Folio Investments, LLC

The company employs 114 people that are either part- or full-time employees. 15 percent of the employees work as investment advisers or researchers. 17 employees are registered as investment adviser representatives with the state securities authorities.

There are 118 people with the role of looking for and bringing in new clients on behalf of the firm. The firm doesn’t compensate employees in addition to the salary for bringing in new clients. Employees receive compensation from other entities for client referrals.

Jason Robert Wenk has been acting as President since 1 Jan 2011. Robert Michael Lester joined the executive team most recently as the Member.

Direct owners and executive officers

Name	Entity	Date acquired	Ownership	Employer ID
Jason Robert Wenk	President	1 Jan 2011	25% - 50%	4310095
Gerald Dale Sikkenga	Vice president/treasurer	1 Jan 2011	Other	5160191
Joshua Dale Davis	Director of sales	1 Jan 2011	Other	5872523
Jason Michael Crump	Director of corporate benefits	1 Jan 2014	Other	4096604
Joel Gerald Vanwoerkom	Director of financial planning/secretary	1 Jan 2014	Other	5778840
Sharon Marla Goldberg	Chief compliance officer	1 Jul 2014	Other	3103791
Stephen Walker Odom	Shareholder	1 Jan 2015	Other	5822922
Steven Monroe Craig	Shareholder	1 Jan 2015	Other	6449677
Andrew Alden Craig	Shareholder	1 Jan 2015	Other	6449684
Brandon David George	Shareholder	1 Jan 2015	Other	6449686
Edward William Nolan	Shareholder	1 Jan 2015	Other	6449689
Ford Mcneill Stokes	Shareholder	1 Jan 2015	Other	6449693
Stephen Abraham Ashton	Shareholder	1 Jan 2015	Other	5879825
Danielle Lynne Tyler	Chief compliance officer	1 Nov 2015	Other	5063803
Jason Robert Wenk	Chief executive officer	1 Jun 2016	25% - 50%	4310095
Daniel Ryan Wheless	President	1 Jun 2016	Other	5358097
Diane Marie Ferris	Chief financial officer	1 Mar 2017	Other	6777489
Gerald Dale Sikkenga	Member/ bookkeeper	1 Apr 2017	Other	5160191
Jason Robert Wenk	Managing member / executive director of product development / strategic consultant	1 Sep 2018	25% - 50%	4310095
Jason Michael Crump	Managing member/ chief executive officer (ceo)	1 Sep 2018	Other	4096604
Joel Gerald Vanwoerkom	Managing member/ president	1 Sep 2018	Other	5778840
Diane Marie Ferris	Chief financial officer / chief administration officer / secretary / treasurer	1 Sep 2018	Other	6777489
James Walter Ward	Chief people officer	1 Sep 2018	Other	7020487
Robert Michael Lester	Member	1 Nov 2018	Other	4885592

Based in Grand Rapids

The principal office where Formula Folio Investments, LLC performs its advisory services is located at 89 Ionia Ave Nw, Grand Rapids, MI 49503, which is also the mailing address of the firm. An additional office of the firm is in Costa Mesa, CA. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 616-667-2150 or by fax 616-667-2218. The normal business hours are 8:30am to 5:00pm on Monday - Friday. You can find more information about the New York firm at formulafolios.com.