Obsidian Personal Planning Solutions, LLC (Rockville)

Name: Obsidian Personal Planning Solutions, LLC
Address: 2099 Gaither Rd. Suite 110, Rockville, MD, 20850
Telephone: 301-990-4395

Obsidian Personal Planning Solutions, LLC is a large advisory firm based in Rockville. It manages $134.89 million of regulatory assets for 493 client accounts. It has been registered with the SEC as an adviser since 2019 and has operated in the jurisdictions of Florida, Maryland, New Hampshire, Texas, and Virginia.

Obsidian Personal Planning Solutions provides financial planning services, portfolio management for individuals and small businesses, and selection of other advisers. It prepares financial plans for more than 25 clients. On top of advisory services, the firm doesn't engage in other business activities.

Obsidian Personal Planning Solutions: assets under management

The assets under management (AUM) of Obsidian Personal Planning Solutions, LLC is $134.89 million. The company doesn't manage any assets belonging to foreign clients.

The firm manages $125.43 million in discretionary accounts and $9.47 million in non-discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $319.96 thousand each. Non-discretionary accounts, where clients actively manage their portfolios, generally hold around $93.74 thousand.

Investments

The firm invests in investment and business development companies the most. They account for 47% of the total AUM. The second-largest asset type is exchange traded securities, which make up 47% of the firm’s portfolio. Investments in cash and cash equivalents form 6% of the total invested assets.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Obsidian Personal Planning Solutions, LLC for their services and products based on a percentage of assets under management and fixed fees. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Obsidian Personal Planning Solutions serves?

The firm provides services to individuals and high net worth individuals. The largest group of clients of Obsidian Personal Planning Solutions is individuals with 178 clients and $109.66 million of assets under management. Among the 10 most similar advisory firms, Obsidian Personal Planning Solutions has the highest percentage of individuals out of all clients.

The amount of regulatory assets under management is $134.89 million for 196 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. None of the firm’s clients are foreign persons or businesses.

Obsidian Personal Planning Solutions doesn't advise any private funds.

Careers at Obsidian Personal Planning Solutions, LLC

The company employs 9 people that are either part- or full-time employees. 67 percent of the employees work as investment advisers or researchers. Only one employee is registered as an investment adviser representative with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm doesn’t compensate employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Based in Rockville

The principal office where Obsidian Personal Planning Solutions, LLC performs its advisory services is located at 2099 Gaither Rd. Suite 110, Rockville, MD 20850, which is also the mailing address of the firm. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 301-990-4395 or by fax 301-990-8746. The normal business hours are 9:00a.m. - 5:00p.m. on Monday - Friday. You can find more information about the New York firm at linkedin.com/in/patrickcarrollcfp/.